August 2009

A Beginner’s Guide to Marketing Research in the Emerging BRIC Nations: Where Pharmaceutical Marketing is Going and How You Can Get There

 Free Educational Webcast
September 9, 2:00 - 3:15 p.m. EST

Save the Date!




What if you could map out a way to leverage your brand, not just domestically but beyond borders in emerging nations? The new evolving world of marketing demands you rethink and reinvent opportunities for your brand. And global presence is a particularly significant option.

To enrich your understanding of the health care landscape within the emerging markets of Brazil, Russia, India and China (BRIC) and help identify opportunities where you can leverage your brand’s potential in other corners of the globe, GfK Healthcare is hosting this webcast.

Who should attend?

  • Health care marketers who plan to take their brands global
  • Health care marketers who are interested in expanding their presence in the marketplace of the emerging BRIC nations
  • Health care marketers who are curious about what opportunities exist for them
The key topics for discussion on the BRIC health care landscape include:

  • Attitudes about medication
  • Health care structure and coverage
  • Cultural differences that drive health care options
You’ll learn that if you follow the money and the leaders in pharmaceuticals, biotech and medical and surgical devices, they will almost certainly take you beyond the domestic marketplace.

If you want to participate in this primer on marketing research in the emerging markets of Brazil, Russia, India and China that will introduce you to a world of opportunities for your brand…


Then join us on Wednesday, September 9.






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