GfK Healthcare January 2010


GfK Healthcare Researchers Featured
in MM&M's Pipeline 2010


Medical Marketing & Media
December 2009


What are the promising drugs of 2010? Medical Marketing & Media’s “Pipeline” looks at pharmaceutical products under development and highlights 15 with the highest approval probability and brightest commercial prospects in major categories such as cardiovascular, infectious disease, metabolic, rare disease and rheumatology. Four GfK Healthcare marketing researchers are featured in the piece providing their expert opinions on both the therapeutic classes and specific drugs covered.

To download Medical Marketing & Media’s “Pipeline 2010,” click here.

For more insights on these therapeutic areas from the experts included in the article, please contact the appropriate GfK Healthcare consultant listed below:

Dave Jacobson
Diabetes Practice Leader
david.jacobson@gfk.com

Mary McBride
Associate Vice President, Research & Consulting
mary.mcbride@gfk.com

Geoff Penney
Vice President/Category Business Leader
geoff.penney@gfk.com

Noah Pines
Executive Vice President, Research & Consulting
noah.pines@gfk.com



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