GfK HealthCare August 2011  


Research With the Right Respondents: GfK HealthCare’s Presentation at the PBIRG Fall Education Workshop Series




We invite you to join GfK HealthCare Sept. 19 in Bridgewater, N.J., at the Pharmaceutical Business Intelligence Research Group’s 2011 Fall Education Workshop Series. GfK HealthCare will provide its perspective on the global market access arena with the following presentation:



Global Market Access Essentials - Research With the Right Respondents
Presented by Camm Epstein, Vice President Market Access – U.S. Practice Lead, and Marco Rauland, Ph.D., Head of Pricing & Reimbursement
1–3 p.m.


Executing effective global market access research requires asking the right people the right questions. But the first step is to identify the right respondents, which requires a solid understanding of local market dynamics. This presentation will provide a detailed overview of the key organizations and individuals impacting market access in the U.S., major EU and BRIC markets. The session will share guidance on identifying and engaging with the most essential local market respondents - a presentation that will enable attendees to navigate their next market access project with confidence.
 
We encourage you to consider joining GfK HealthCare and other industry colleagues at this year’s workshop to learn new techniques and practices which will help you evolve your professional knowledge and skills.

Register today!
The PBIRG 2011 Fall Education Workshop
& Industry Networking Reception
Sept. 19, 2011
Bridgewater, N.J.



 
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